Research · Entity SEO
Entity SEO | Research by Niall Gallacher
Entity SEO is the practice of helping search engines recognise people, organisations, places and concepts as distinct entities, using clear and consistent signals across a website and the wider web. Niall Gallacher studies entity SEO using his own identity as a live test case.
What Niall is exploring
- Entities, knowledge graphs and the Knowledge Panel
- Structured data and schema.org: Person, Organization, Article and more
- Consistency of identity across profiles and citations
- Connecting entities through internal linking and context
- Measuring whether an entity is understood
Latest on Entity SEO
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